Technology- Digital printing market in India

It’s a war out there to grab a share of the growing digital printing market in India. The printing and graphics industry is expected to turn a shade brighter in 2007-08. The Indian digital printing industry is projected to grow to $17 billion by 2010, from an estimated $11 billion in 2005 (as per print and packaging research organisation, Pira International). Gone are the vendors’ obsessions with niches where digital printers might be lucky enough to find a hundred thousand impressions per month. For that matter, a number of the digital print providers who pursued those niches are gone, too.
A buoyant industry estimates that between 2006 to 2015 digital printing products (world-over) will account for almost 30-35 per cent of the overall printing market. In 2005-06, the emphasis shifted from the niches for digital printing to sheer volumes as vendors ramped up shipments of new high-capacity digital colour presses with lower operating costs. The resulting explosion in volume was no surprise. “Digital colour printing is finally on the threshold for the explosive volume growth that monochrome digital printing experienced in the last decade.
In its endeavour to spread awareness about the digital printing industry, Xerox India along with Karnataka State Printers Association and the Government of Karnataka announced a joint tie-up for setting up the first-of-its kind print testing and training centre in Bangalore and has also set up a Xerox Innovation & Technology Excellence Centre with an investment of Rs 5 crore. Expecting growth for personalised print jobs, print-on-demand, shorter run lengths, Xerox and HP hope to tap verticals such as banking, telecom, insurance, retail, manufacturing and graphic arts. HP also intends to play an important role in all the e-governance projects defined by the government of India. Lexmark, on the other hand, is aiming for the Internet companies, BPOs and KPOs to fuel its growth. “With India being one of the world’s largest IT hot-beds, the demand for digital printing equipments is bound to escalate. With one third of digital work expected to be personalised by the end of 2006, personalisation and customisation are the two big trends where Xerox, HP, Lexmark and Canon hope to play a key role.
In an industry dominated by low-cost conventional printing technologies such as offset, flexography, and gravure, it is not surprising to note the demand for digital printing is shaping out to be highly elastic in nature. Applications like Web-to-print, variable data printing and short-run digital printing have been a hit among creatives and publishers, telecom and financial institutions. “Innovation from a product generation perspective would continue to be around the three vectors — cost of printing (a combination of equipment media and ink), image quality and speed.” HP has recently revealed a breakthrough technology, Edgeline, which, it claims will change the way enterprise customers look at printing. The penetration of digitised variable data printing is facilitated due to the need for regional or local messaging (in B and C class cities) either on the telephone bills, tax statements, and receipts that no offset printer can manage. Digital monochrome and colour printing together account for less than 3 per cent of the volume of publication and commercial printing in 2006 but is predicted to reach 25 per cent by 2010. Nevertheless, digital printing is not going to overpower the traditional industry anytime soon. However, the digital segment will soak up most of the growth across the total market. That sure is great news for those print providers who are going digital and is also a challenge for the rest to get moving.

Money- Why to worry on Hedge funds

Indian financial regulators get skittish when the word “hedge fund” is used. Recent announcements suggest some movement by Sebi and the ministry of finance in their favour, while the RBI continues to argue against. One source of fear of hedge funds is the notion that all hedge funds act in concert. However, the global hedge fund industry is highly competitive. Over $1 trillion is managed by more than 8,000 hedge funds, each of which fights to gain an edge over the others. Coordination between such a large number of adversarial entities is impossible. Though a herd mentality can set in, on any given day some hedge funds will buy and some hedge funds sell.

The customers of hedge funds are institutions and sophisticated individuals. They have the wherewithal to monitor hedge funds, and shift assets to the best return-to-risk ratio. They keep the hedge fund manager on his toes. Marketing gimmicks targeting retail investors can put money into the hands of an incompetent manager. Such gimmicks do not work in the hedge fund sector, which is meritocratic and performance-driven. Fearful third world regulators like the RBI harp on the LTCM episode of 1999. Just as one plane crash does not render all plane travel useless, the case for hedge funds is not invalidated by one problem. The recent demise of Amaranth—where losses bigger than LTCM took place—shows improving institutional structures. From a regulatory viewpoint, Amaranth was a pleasant episode. A few rich men lost money, while hedge funds as a whole continued to trade every day, making markets more efficient.
There are two alternative strategies for regulation. On the one hand is the US path, where the government is not involved in the relationship between the hedge fund and his customer. Alternatively, in the UK and in Scandinavia, there is some light-touch regulation. In either case, the activities of hedge funds in securities markets have to comply with all margin requirements, position limits, etc. In India, given the penchant for turning a whiff of regulation into an onerous licence-permit raj, the US route would be better. A US-style policy framework needs to be created, to support both foreign and domestic hedge funds. The international consensus today says that hedge funds engage in rational trades and supply liquidity. The smartest analytical financial economics, the best Ph.D.s, and the best computer technology for trading are now in the hands of hedge funds. India needs their risk-taking, their liquidity provision, their analytical minds, and their systems. Foreign hedge funds are useful since they would not get shaken by the ups and downs of the market in the way that local investors do. On the interest rate and currency markets, India has failed to build meaningful markets; the active and intelligent trading of hedge funds can induce a paradigm shift. On the equity market also, the volatility of May 2006 has given a drop in liquidity which has still not been erased. Monthly traded volumes in equity spot and derivatives markets have dropped sharply. The gutsy retail liquidity providers of India have been shaken by the volatility of May 2006. Globally diversified hedge funds are a useful source of liquidity provision in Indian financial markets.

BS-editorial